New name. New look. Same great coverage.

No matter how we looked at it, it just fit.

That’s the simplest way to explain how what you might have been getting to know as “Marblehead News” has become “Marblehead Current.”

As seen in our new logo, “Current” is a nod to the ongoing importance the ocean has to our community. From Old Ironsides navigating into the shelter of Fort Sewall to the competitors who continue to do battle during Race Week or scoot up to Halifax every two years, to lobstering and Pleon Yacht Club lessons, important and fun things happen in the waters of our harbor.

But we all also have come to depend on electrical “current” to supply power to many modern conveniences that border on necessities.

Communities rely on “currents,”  too, and quality local journalism is one of the things that keeps the juice flowing. Sure, without it, you might be able to inform yourself about election candidates or Town Meeting issues, monitor how the local government is functioning, figure out where and when to show up for community celebrations and follow the high school sports teams, but it becomes decidedly harder.

Think of it like washing and drying your clothes by hand during a power outage. You might be able to manage, but it becomes more of a challenge.

As an adjective, “current” can also mean “prevalent” or “customary,” and we are “current,” in that sense, too.
What you are viewing on your browser no doubt looks and feels familiar. (The same will be true of our print edition, arriving soon!) But there is an essential difference under the hood.

When Marblehead News Group, Inc., incorporated as a 501(c)(3) organization early this year, it caught a rising wave in the choppy seas of local journalism.

In the weeks and months ahead, we will explain more fully how we arrived at this belief, but we are convinced that if Marblehead is to have the type of vibrant, independent, sustainable news source that it deserves – and has a history of supporting – the nonprofit model is the way to go.

Finally, current also can mean “up to the minute.” We know the answer to the question “how do you take your news?” has many answers, and we are committed to providing news in a format and at a pace that works best for you.

Whether you like to hold a newspaper in your hands once a week or need to be in the know immediately, between our print edition, website, social media channels and email newsletter, we are ready to serve up local news made to order, just the way you like it.

As we continue to work to earn your trust, if there are things we can do better, or if you have a suggestion for a story or new feature – or if you want to volunteer to join our team – please do get in touch.

So, we are Current. And we hope you will get – and stay – Current, too.

Marblehead Current staff
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